Concept & Theme Development
Whether a multi city customer conference or a one-off video to promote your new services, your project deserves the proper start point – a strong concept supported by a good strategy.
Venues Worked At
Team Legend Sushi Consumption
Do you put it on the line every time you plan an event?
It all started for me in studio 8H at 30 Rock. It was the second ever episode at SNL and I was in the audience, watching live television unfold. The pace, energy and vibe in the studio on that October night in 1975 has stuck with me since. In 1976 during an internship I witnessed the same thing week after week. During my 4 years at the Newhouse School at Syracuse I worked summers at various NYC production houses. When I graduated, a Producer was kind enough to refer me to an opening at Gannett, where my life as a Corporate Producer had begun. Within a year I was a passenger on the corporate jet taking USA Today on a roadshow to launch it to the ad community. During my 7 years there, I had staged and produced content for virtually every division of this media giant. Wanting to diverge from ad sales content at the time, I left and started Legend Productions. To this day, USA Today remains a client. I love running Legend Productions because virtually every project presents the same challenges and adventures I was part of at SNL. When I’m not trekking the globe for our clients, I like to spend time with my wife and three sons. For me, down time is best served up on or near a body of water. I love boating and I’m a sushi enthusiast. That enthusiasm has rubbed off on the team and we make it a point to find quality sushi in every market we work in. Favorite TV series: SNL, of course. Favorite film: Life is Beautiful. Favorite play: Book of Mormon.
Despite wanting to be an architect, as a freshman in college I decided to follow my heart and moved into media studies instead. That eventually led to a master’s in film production… which led to me joining Legend Productions. I’ve been a part of the Legend team for over a decade.
Starting out as a production assistant and video editor, I moved into event production but never left video behind. As it turned out, event production managed to scratch that old architecture itch. There’s a tremendous satisfaction in building a show. One has to account for every detail and element and put it all together into a seamless, working whole.
It’s great to be a part of this team. On that note, sushi is fine (we all need to eat), but when work stops, I’d rather be at a beer bar than a sushi bar. At Legend, we work as a team, but we also bring our own unique sensibilities to whatever we do and we’re stronger for it.
Angela EisermannProject Manager
My “production life” started for me in High School, in a small studio in White Plains. As the intern, I was moving ‘old school’ video monitors and studio lights in heels. Although the subject matter was a little dry (continuing education credits for accounting), I knew that I had found my passion. The internship turned into a job, which turned into a freelance career running prompter, gripping, and creating graphics. Aside from corporate gigs I worked on independent films. It was during an indie screening where I realized how gratifying it is to have people applaud and react to projects I worked on. What I love about event and video production today is the pace, the one-on-one client partnerships, the travel, the variety of content, and an audience reacting to our work. But this ‘event life’ has some other perks – traveling to new cities, great food, and like so many on our team, new sushi finds around the globe. Favorite location: New Orleans – Love the music. Favorite sushi place: Zenbu in La Jolla. Lesson Learned (while on a Legend gig) in Taipei: After airline lost my luggage I learned the bare essentials for survival…toothpaste, deodorant, wallet, one change of clothes, phone and charger.
Daniel GoldsteinAssociate Producer
After several years freelancing with Legend followed by three years working in TV and Film production in Los Angeles, I have returned as a full time Associate Producer. I bring with me an arsenal of creative and technical expertise to share with the Legend team, and our clients.
What draws me to the event production world is the opportunity to create a product for weeks on end and see it on display on show day. Unlike the Feature and Commercial production environment, where endless hours are spent in front of a screen, event production puts you inside your creation, immersed with your audience, seeing their reactions first hand.
I spend time outside Legend as a personal trainer, yogi, and cyclist. All of which has taught me dedication, struggle, persistence and commitment to clients, co-workers and myself.
Sarah SewchekProduction Coordinator
A Penn State grad and Pittsburgh transplant, I joined the Legend team in the Fall of 2014. My love of production and planning was truly sparked in college as the President and Tour Manager of my show choir when I was tasked with planning the annual 10 day tour. After graduating from Penn State, I worked in Pittsburgh staffing events and concerts until I took the leap of faith to move to New York and join Legend Productions. I couldn’t be happier that I did. Every day presents new challenges and experiences that I know I couldn’t get anywhere else. I can’t wait to see where Legend takes me next!
Fun Facts about me:
I love broadway and my favorite musical is Newsies.
I danced for 46 straight hours to raise money for pediatric cancer.
I’m often mistaken for the actress Jennifer Carpenter on the subway.
I’ve been a Pittsburgh Penguins fan since birth (see picture above).
631 Saw Mill River Road, Ardsley, NY 10502 | (914) 674-0203